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Nov 14, 2006
World Usability Day (NWOACM dinner)
Cucina di Betto

Have drinks and dinner with others in the area interested in usability. Discuss what World Usability Day means to each individual. Hear stories from others who attended webcasts and who attended nearby WUD events (such as the conference in Michigan).

The event takes place at Cucina di Betto, an Italian restaurant.

One World Usability Day t-shirt will be given away.

Jul 11, 2009
User Experience Day with the Mud Hens
Fifth Third Field

What: User Experience Day with the Mud Hens

When: Saturday, July 11 (first game of the double header starts at 5:30pm)

Where: Fifth Third Field, downtown Toledo, Ohio

Would you like to enjoy the company of fellow interaction designers, information architects, usability engineers, developers and others interested in enabling quality user experiences for their customers? And enjoy the world-famous Toledo Mud Hens in a double-header, with fireworks after the games? Bring your family, too, if they are willing to put up with us talking about user experience in between pitches.

40 tickets have been reserved for this group outing. Tickets will cost $9. The ticket order will be placed in mid June.

Nov 10, 2011
World Usability Day (Tech Toledo)
Packo's at the Park

Join us for our local celebration of World Usability Day on November 10th at Packo’s at the Park, 7 South Superior Street, Toledo, Ohio. World Usability Day includes events in over 40 countries around the world, raising awareness about the need for easy to use technology.

Networking begins at 6:30pm. Our guest speaker is Andrew Newby, who will be leading a discussion about “User Expectations – Rise of the Baseline.” He will show us the latest trends in design that are leading to increased conversions.

Andrew tries to keep the balance between marketing and technology at AVATAR, a web software company based in Toledo and San Francisco.

No RSVP required. Just show up and be ready to meet new people, see old friends, engage in informative discussions, eat some Packo’s food, drink some beer, and celebrate World Usability Day with us.

Nov 16, 2011
Drawing the Line
Fat Fish Blue

Join AIGA Toledo for lively panel discussion on the digital divide. We hope that this event will garner much controversial conversation surrounded by excellent appetizers catered by Fat Fish Blue.

Jul 30, 2012
UX Clinic: Card Sorting
Seed Coworking

For the July Toledo Web Professionals meeting, we are trying something different. Instead of just meeting to eat, drink and socialize, or having a discussion, we will be hosting a "clinic" where attendees get to learn a user experience method.

The method for July will be Card Sorting, based on the Rosenfeld Media book by Donna Spencer. See for more information about the book and a lot of supporting material for card sorting.

See for details about the clinic and parking information.

If you have never done card sorting before, you will learn some of the basics and be able to apply it to one of your future projects. If you are a veteran card sorter, we would still like you to attend to share your experiences with the other attendees.


Jan 16, 2013
UXPA Members Lunch
Dyers Family Resturant

Join us for a lunch gathering of User Experience Professionals Association (UXPA) members in the Toledo region. We are meeting at Dyers Family Restaurant, 200 Campbell Hill Road, Bowling Green, OH 43402, from 11:30am - 2pm on Wednesday, January 16, 2013.

Anyone interested in meeting user experience professionals in the area and learning more about user experience & UXPA are welcome as well.

Everyone buys their own lunch as we meet each other and talk about user experience.

UXPA supports people who research, design, and evaluate the user experience of products and services. Current UXPA members can discuss how to get the most out of membership. Non-members can learn about UXPA and see if they want to join. See for more information.

If this lunch generates enough interest, we will talk about forming an informal local group to help advance the UX community in the Toledo region.

RSVP if you are planning to join us, to make sure we have enough seats at the lunch table. Contact keith2013 at instone dot org.

Apr 10, 2013
Getting the most out of the SharePoint UI without server-side code
HCR ManorCare

The Northwest Ohio SharePoint User Group will be hosting Derek Gusoff, who will be presenting on getting the most out of the SharePoint user interface without server-side code. Derek will show demos, and explain how you can leverage what Microsoft has put "in the box" to build comprehensive solutions without deploying code to the server. You will also have an opportunity to network with other technology professionals following the session.

This is a free event. This event is targeted to an audience of professionals in the role of Business Analysts, Managers, and Developers that are interesting in learning more about SharePoint's out-of-the-box user interface, common pain points, and how to see and do more, faster.

Derek Gusoff is a senior consultant with Sogeti USA in Detroit, where he specializes in building creative, responsive SharePoint applications. He presented "JavaScript-based solutions in SharePoint 2010" at SharePoint Saturday Michigan in 2012. He has been programming in .NET since 2003, and has been working extensively with SharePoint since 2009.

Warnock, Tanner & Associates Inc. will be providing lunch for the attendees.


May 29, 2013
Rosenfeld Summit Webinar
BGSU at Levis Commons

For $25, learn user experience from the experts, with your Toledo region colleagues, at the May 29th all-day webinar by Rosenfeld Media: 31 Practical UX Tips. 6 hours of presentations to help you improve the quality of experiences you design.

  • Steve Krug, Don’t Make Me Think, usability tips
  • Whitney Quesenbery, Storytelling for UX, content tips
  • Jeffrey Eisenberg, Waiting For Your Cat to Bark?, marketing tips
  • Susan Weinschenk, Neuro Web Design, psychology tips
  • Aarron Walter, Designing for Emotion, user data tips
  • Luke Wroblewski, Web Form Design, interaction tips

For more about the speakers and what tips they will be sharing, see

Purchase your tickets at

Jul 23, 2013
Emerging CSS Trends For Designers
Seed Coworking

Local developer Patrick McSweeny will be going over recent developments in front-end web development in a talk aimed at graphic designers. Over the past few years, advances in browser technologies and the emergence of tablets and mobile phones have opened many new possibilities and challenges in regards to designing for the web.

The goal of this talk will be to help designers understand what is possible with regards to designing for the web nowadays and help stimulate the creative thought process.

Aug 22, 2013
Idea BBQ (StartUp Toledo)
Gathered Art Studio

Join us for a different StartUp Toledo event Thursday, August 22, for an evening of networking, BBQ, glass blowing, and cooking your ideas with your entrepreneur and professional peers — It's The Idea BBQ!

Joining us will be Jeremy Caverly, Product Manager of Mobile Apps for Quicken Loans. Jeremy has been a guru of online technology & communications for more than 18 years. From working with local small businesses to managing service engagements & marketing strategies for brands such as Nike, Whole Foods, and Quicken Loans, he has pretty much done and seen it all. Jeremy will be talking “Pitch Culture” with us and helping with a "Pitch Triage" to show how to better present an idea to investors! This is a topic that is discussed often in our regional startup community.

Also joining us will be our friends from Startup Weekend who will be telling you about their September 20-22 event.

This will be an indoor/outdoor BBQ. Gathered Art Gallery and Studios is graciously hosting us and will have live glassblowing demos after Jeremy speaks. Come have a cool drink, and some hot BBQ from our BBQ Food Truck!

Sep 12, 2013
Mobile UX (Virtual) Summit
Hanson Inc

The Mobile UX Summit: 27 tips and 2 case studies. A virtual event from Rosenfeld Media and Environments for Humans.

We asked six of the smartest people we know to provide practical advice on designing mobile experiences: Josh Clark, Brad Frost, Theresa Neil, Greg Nudelman, Jason CranfordTeague, and Mike Fisher. They'll spend a day covering case studies and tips from real-life projects, and answering your questions. You'll walk away with new mobile UX insight and skills—and recordings from the day's sessions to boot.

Hanson Inc. is sponsoring a physical location for this virtual event at no cost to our friends in the Toledo Region User Experience community. We have room for 60-70 people: however, about 30 people can sit at a table (for working), and the remainder would have chair seating towards the back. Therefore, seating will be on a "first come" basis. We should have some limited access to outlets for powering up.

We're asking everyone who wants to attend to register, so that we have space and service available.

SCHEDULE: The first speaker is scheduled for 10am, but you should plan to arrive before that, as early as 9am is fine. The event runs until 5pm.

FOOD/DRINKS: Hanson will provide beverages (coffee, tea, water and soft drinks) throughout the day. You could bring a lunch and put it in our fridge, or step out for lunch, or we have an option for you to have us bring in lunch from Panera Bread (salad/sandwiches) for $10. Lunch is scheduled for 1-2pm EST.

Feb 15, 2014
Road Trip to World IA Day
University of Michigan - Modern Languages Building

2014 World IA Day will take place in 23 cities, 14 countries, 6 continents. Ann Arbor, MI is the location closest to us.

Each location will host a day of events, speakers, and discussion guided by the local coordinator volunteers who will ensure that local events' format, speakers, and language is relevant to the communities' needs and interests while keeping with the global theme.

The exact program for Ann Arbor is not set yet, but they have announced some of the talks/speakers:

  • I am an IA by Dan Klyn & Abby Covert
  • Untitled by Dan Cooney
  • Undiscovered Public Knowledge & IA by James Kalbach
  • Ubiquitous computing in the retail shopping environment by Jonathan Morgan & Karl Fast
Apr 24, 2014
UX Tips Conference
BGSU at Levis Commons

A user experience conference you won’t have to pack your trunk for

  • April 24, 9am – 6pm, BGSU at Levis Commons, Perrysburg, Ohio
  • $30 = 6 speakers with 32 Awesomely Practical UX Tips + Networking + Breakfast + Lunch + Prizes

What can I expect from the conference?

  • Gather in a convenient, central place to listen to Rosenfeld Media “rock stars” of UX present live, over the internet. Sketching, game design, user research, leadership, and evangelization are some of the topics that will be covered.
  • Spend the day learning about user experience with some of the most creative people in the region. Get other work done during the day, since it is socially acceptable to multi-task when the speaker is not in the room.
  • Pay only $30 (if you do this on your own: $179), with breakfast and lunch included, thanks to many wonderful sponsors. Maybe you will win a Rosenfeld Media book or other prize.
  • Go back to work the next day and help your company/clients compete. Watch recordings afterwards to get even more out of the talks.

Who should attend?

Because of the broad coverage of user experience and the practical tips provided, the conference will be valuable for people in a wide variety of design, business, and technical roles.

  • Visual & interaction designers, information architects, user researchers, usability specialists, creative directors, content strategists
  • Business analysts, product/service managers, digital strategists, marketing directors, communications officers, customer experience managers
  • Front-end developers, mobile app programmers, IT architects, software engineers, Chief Information Officers

Learn more at

Aug 13, 2014
Social, SEO, UI & UX Unplugged
ITT Tech

Kevin Mullett (@kmullett), is the Director of Visibility and Social Media at Cirrus ABS, an award winning marketing technology solutions firm, and MarketSnare, a product to help brands capture local opportunity for dealer networks. He is an experienced web developer (300+ sites), marketer, and ADDY award winning designer with over 15 years experience in online marketing. Kevin leverages his experience in sales and marketing along with a passion for social media, SEO, design and usability to help create web marketing solutions that make clients successful. He discovers, tests, and disseminates trends in digital marketing tools for developers, clients and popular conference audiences.


  • Networking + Food
  • Announcements
  • Listen
  • Questions
  • Nightlife

Be prepared to ask questions! Here are some things about / by Kevin to get a sense of what he is an expert at:

Oct 23, 2014
Road Trip to Midwest UX Conference

The Road Trip from the Toledo Region is made up of 2 vehicles:

  • One is leaving from the Maumee area Wednesday evening; the other is departing from BG at 4pm on Thursday
  • On Saturday, one car is leaving a bit early (about 5pm) and one is heading home after the conference (about 8pm)

Midwest UX is a 3-day conference founded on inter-disciplinary talks and workshops built around supporting and inspiring the growing Midwest design community. Located in Indianapolis in 2014, conference attendees will experience unique opportunities to participate and learn from regional professionals and international experts.

This regional conference will meld Indy’s vibrant design, development and start-up communities with international experts. This union will allow participants to discover and engage in workshops and speaker-led sessions to explore and create new experiences for products, services and our local community.

Nov 13, 2014
Road Trip to Detroit for World Usability Day
Kroger at Secor & Monroe

Road trip to Detroit for evening World Usability Day event by the Detroit UX meetup.

RSVP (and pay) at after joining the Detroit UX meetup.

We will carpool from the Kroger parking lot (corner of Secor and Monroe), meeting at 5:00 PM. The drive should take 70 minutes. We will park near the Eyeglasses shop. Look for the light blue Honda with license plate "WEB UX".

Feb 21, 2015
Road Trip to World IA Day
Thread Marketing Group

2015 World IA Day will take place in 38 cities, 24 countries, 6 continents. Ann Arbor, MI is the location closest to us.

We will meet at Thread Marketing Group (new location on Alexis Road) parking lot in Sylvania and carpool to the event. Leave around 8am to get there for the 9:30am start. Return when the event is over at 5:30pm (but sometimes there is a party after).

Road trip organized by the Toledo Web Professionals.

Mar 12, 2015
Design at the Googz
Seed Coworking

We're very excited to host guest speaker, Rita DeRaedt this March. She is offering insight into what it’s really like to work at Google (a.k.a. "the Googz"). Rita will delve into what it means to design for a truly massive audience.

Rita DeRaedt is a User Experience designer with a freelance and agency background. Having spent her Summer interning at Google, Rita has gone on to teach kids how to design and code on a BBC television series, Technobabble.

Mar 26, 2015
Shop Talk: Keith Instone on UX
Mad Ave Collective

Shop Talk is your opportunity to learn from people who are getting it done; successful creatives and businesspeople who want to share their knowledge, stories, tips and experiences with you.

Take advantage of it!

Join us at noon on the fourth Thursday of each month at The Mad Ave Collective, 1600 Madison Avenue, Floor 2, in Toledo's UpTown district.

Collective members always get in free. Non-members pay just 10 bucks. And that includes light grazing from the kitchen magicians at All Crumbs Artisan Bakery.

Our Shop Talk speaker on March 26th will be Keith Instone, user experience expert. He'll focus on user experience concepts, skills and methods for strategic creatives. More about the talk:

Want to reserve your seat? Call Nikki at 419/472-9000. Or just show up. Either way, you're welcome.

May 13, 2015
Life Lessons: What Dashboard Design Taught Me
Owens Corning

The May Toledo Web Professionals meetup.

Visiting Speaker: Selwyn J. Kancharla

In this talk, I will walk you through four lessons I learned when building RazorFlow and how they will help you in creating happiness for your users.


  • 6:00 PM - Networking & Food
  • 6:30 PM - Thank Sponsor, Introduction
  • 6:40 PM - Talk begins
  • 7:10 PM - Questions
May 27, 2015
People Skills for UX
Nitschke Technology Commercialization Complex (U. Toledo)

Individual tickets for the 3rd Toledo Region User Experience conference are now on sale.

Theme is People Skills for UX: Negotiation, Facilitation, Listening, and Leadership.

Cost: $30, includes breakfast, lunch, and LaunchPad Incubation collaboration spaces for the day.

To learn more about the conference format, topics, speakers and schedule:

To buy tickets:

We are still looking for more sponsors.

Jun 16, 2015
Road Trips to IUE (Ann Arbor)
Michigan League

Save the date for the next Internet User Experience conference, held regularly in Ann Arbor for many years.

IUE2015 will be held June 15-17 in Ann Arbor at the Michigan League, which will spill out into the summer festival at the end of each conference day for live music, food, drink, and of course movies at 10.

We hope to have daily car pools from Toledo for people to travel together to the conference.

Jun 23, 2015
UX Foundations: Lean and Agile
Seed Coworking

The first meeting of the new User Experience Design & Lean Product Development - NW Ohio meetup.

This free workshop (including food and drinks) is a UX primer for those new to the concepts (or anyone who wants to brush up on their skills). We'll cover the concepts of Persona Design, Minimum Viable Products (MVP), Experience Mapping, Running Experiments and how to take these concepts through the development cycle, among other things. Attendees will split up into groups of 3-5 when engaging in the workshop, in order to embrace the collaborative spirit of UX and the practice of its principles.

Jul 28, 2015
What a User Wants, What a User Needs: Actionable UX Research Workshop
Agile Oasis Technologies

The second meeting of the new User Experience Design & Lean Product Development - NW Ohio meetup.

Special thanks to Joe Chao of Agile Oasis Technologies in Downtown Bowling Green for graciously hosting our next meetup! This may be your only chance to see behind the scenes of one of the coolest Agile Shops in the region, so RSVP for this Tuesday's meetup as quickly as possible!

Due to the small hosting accommodations, space is limited to just 12!

Aug 25, 2015
Lean UX Meetup: Experience the Journey
Aktion Associates, Inc

The third meeting of the new User Experience Design & Lean Product Development - NW Ohio meetup.

Join us for the third monthly meetup, the fourth Tuesday of August, and help us keep the momentum going.

Picking up where we left off, we'll take a deep dive into various mapping techniques surrounding the problem space, all informed by the exploratory research we learned about in July (and in cases you missed it, a video recording is available for a small donation).

In this mostly workshop-oriented meetup, we'll continue exploring our users goals and needs, pertaining to a specific problem space. Specifically, we'll explore the techniques of experience mapping, journey mapping, story mapping (and all their differences)… we may also explore affinity mapping if time allows.

As always, we'll bring the humor and wisdom! And, of course, food and drink will be provided.

Sep 15, 2015
Road Trip to Ignite UX Michigan (Ann Arbor)
Kroger at Secor & Monroe

Ignite UX Michigan returns on Tuesday, September 15, 2015 at Live 9102 S. 1st Street, Ann Arbor, MI).

Ignite UX Michigan is an evening of 5 minute talks on a range of user experience related topics in downtown Ann Arbor. It is a free event open to public thanks to our generous sponsors. Our first two years were enormously successful with over 140 people in attendance.

Several people from the Toledo region have attended this in the past. Let's organize a road trip to drive together (just like we do for World IA Day in A2). The Lean UX meet-up is organizing the road trip.

The list of speakers and topics for Ignite UX Michigan 2015:

  • Finding Your UX Roots: What Genealogy Taught Me About User Experience - Jodee Jernigan
  • UX Design for Startups - Sam Pierce Lolla
  • Infographics for the Non-designer - Chris Farnum
  • Why we can't have good things - usability testing your personal life - Xi Huang
  • The Psychology of Decision-Making - Scott Harris
  • A Shallow Dive into Deep Learning - Lavanya Kumar
  • UX for Alternate Realities - Christina York
  • A UX Designer, a Developer and a Project Owner Walk into a Bar (or techniques to develop user empathy with your developers) - Tracy Nagy
  • Remote story mapping - Mathias Burton
  • Why We Need More UX in Lower-Income/Minority Communities - Brittany Hutson
  • UX and More Effective Presentations - Izhar Buendia
  • Photography meets UX - Michael Nguyen

Leave Krogers at 5:30pm, back at about 10pm.

Sep 21, 2015
Coworking with Dan Klyn
Seed Coworking

Stop by Seed Coworking from 4:30pm – 6:30pm on Monday, 9/21, to spend time with Dan Klyn, world-famous information architect (IA), and other Toledo region user experience professionals.

Dan will be in town to give a keynote talk as part of AIGA Toledo Design Week Call for Action later that evening. Toledo Region Experience Planning will be your host of this coworking session with Dan, providing pizza and soft drinks.

Seed will be open for anyone to cowork at while Dan is visiting. Bring your laptop, connect to the wi-fi, and get some work done, surrounded by Dan, Seed regulars, and anyone else who wants to be a part of this afternoon of creativity.

Sep 21, 2015
Design Week: Call to Action
Owens Community College

From the products we use to the way we visually communicate, design is all around us and touches every aspect of our lives. Design Week is a time for us to come together as a community and celebrate design and its potential to create social change for the better. Join us September 21-28 as AIGA Toledo brings you three amazing events that will redefine your perception of “good” design as we showcase a solid week of the “Design for Good” ethos.

We kick off Monday, September 21 with Call To Action, featuring Dan Klyn, renown information architect and co-founder of The Understanding Group. Kate Hunt will tell us about Design for Good overall and how it was applied locally in West Michigan.

Held at the beautiful Owens Community College's Center for Fine and Performing Arts, Dan will leave you feeling inspired and better connected to your purpose in the industry. With the generous support of the Toledo Web Professionals, we invite people of all backgrounds and skill levels to join us for an evening of networking, refreshments and thought-provoking conversations.

Sep 24, 2015
Design Week: Design Briefs
Toledo Museum of Art

From the products we use to the way we visually communicate, design is all around us and touches every aspect of our lives. Design Week is a time for us to come together as a community and celebrate design and its potential to create social change for the better. Join us September 21-28 as AIGA Toledo brings you three amazing events that will redefine your perception of “good” design as we showcase a solid week of the “Design for Good” ethos.

On Thursday, September 24 in partnership with the Toledo Museum of Art, we bring you Design Briefs.

Connecting Toledo’s creative class with entrepreneurs, we will seek to create positive social impact through solving problems together.

During the event, business owners or aspiring entrepreneurs present their story along with real business challenges they are currently facing and a panel of design and business professionals will offer their feedback and advice.

The attendees will then have the opportunity to brainstorm and interact during dynamic breakout sessions, as they collaboratively explore ideas on how to overcome the obstacles.

Hosted by the Toledo Museum of Art at their beautiful Glass Pavilion, Design Briefs will be an experience you won’t want to miss.

Sep 28, 2015
Design Week: Doug Powell, Design at Scale
BGSU Wolfe Center

From the products we use to the way we visually communicate, design is all around us and touches every aspect of our lives. Design Week is a time for us to come together as a community and celebrate design and its potential to create social change for the better. Join us September 21-28 as AIGA Toledo brings you three amazing events that will redefine your perception of “good” design as we showcase a solid week of the “Design for Good” ethos.

Design Week closes with Doug Powell from IBM, talking about Design at Scale.

After more than two decades as an independent designer, educator, and community leader, Doug Powell is now helping to lead a design-driven transformation at IBM, one of the largest technology companies in the world. How does change happen in a 100 year-old global organization? How is the role of the designer changing in technology, business and society? How does all of this sync with his personal commitment to social impact design? Join IBM Design Principal Doug Powell in this wide-ranging discussion.

Oct 6, 2015
Lean UX Meetup: Design Thinking
Rocket Ventures

Here's an introduction to design thinking from IDEO. We'll do some fast paced work in pairs to carry out lean research, ideation, iteration and low-fidelity prototyping.

  • 6:00 PM - Eating, drinking, networking and tours
  • 6:45 PM - Announcements
  • 7:00 PM - Workshop begins

Special thanks to Rocket Ventures for hosting us. Rocket Ventures is at 300 Madison Avenue, on the second floor of a building that's adjacent to a public green space. Their offices are inside of the RGP offices (Regional Growth Partnership). Pizza, subs and beverages will be provided. Smoothies are also in the works!

Nov 12, 2015
Pitch & Pour 4.0 (World Usability Day)
Nitschke Technology Commercialization Complex (U. Toledo)

Save the date for the 4th Pitch and Pour.

Pitch & Pour is an innovative business pitch competition. Pitch and Pour 4.0 will be November 12, 2015, in celebration of World Usability Day.

Teams have five minutes to pitch their business concepts. Any early stage startup can apply, and selected entrepreneurs will be able to pitch their submitted ideas for a chance to win cash and prizes.

A panel of experienced judges will determine the winners.

In addition to the competition, Pitch & Pour is a way to connect startup companies, student entrepreneurs, area business leaders, and investors.

Jan 12, 2016
PMI WLEC Monthly Meeting
Hanson Inc

We will meet on Tuesday, January 12, 2016 at Hanson, Inc. The meeting is on the second floor.

We will have two speakers for this meeting. In the first half, Ben Roberts, PMP, will discuss the highlights of the revised PMI Continuing Certification Requirements System (CCR). In the second half, Keith Instone will discuss "Project Management and User Experience."

The Western Lake Erie Chapter of the Project Management Institute (PMI®) is the organization of choice for project management professionalism.

The Western Lake Erie Chapter was formed to serve the networking and education needs of Western Lake Erie area residents. With monthly meetings, professional development offerings and periodic certification review courses, the Western Lake Erie chapter strives to promote the profession of Project Management by and for its members, provide opportunities for project management education and professional development of its members, and provide a framework for professional networking and social interaction among its members.

Jan 18, 2016
New UX Resolutions
Seed Coworking

Happy MLKJ Day! Come learn how others from our region have put Lean UX to good use. Learn from both successes and failures and let's talk about how we can win 2016 by putting smart UX practices in action.

A "User Experience Design & Lean Product Development - NW Ohio" meet-up.

Feb 3, 2016
Product Management and User Experience
Toledo Museum of Art

Save the date for another User Experience conference, where we get together for an all-day event in Toledo featuring remote speakers from by Rosenfeld Media.

Product Managers and UX practitioners have a lot to offer each other - and a lot to learn from each other too.

If you’re in User Experience, you may be working with Product Managers more often, and some of your peers are even “graduating” into PM roles. You also know that products and services require more than great design and user research to succeed.

If you’re in Product Management, you’re hearing a lot about User Experience as well. You’re racing to move from launching features to creating experiences before your competitors catch on, and you know that UX can help.

The one-day virtual conference offers a unique opportunity to learn from six thought leaders who’ve explored the intersection of Product Management and User Experience Design:

  • Marty Cagan, Founder of the Silicon Valley Product Group
  • Jeff Gothelf, Author of Lean UX
  • Laura Klein, UX Designer, Product Manager, and Lean Startup expert
  • Christina Wodtke, Associate Professor, CCA
  • Jeff Patton, Author of User Story Mapping
  • Tomer Sharon, Senior UX Researcher at Google

Speakers will share real world stories and tips for building better collaboration between Product Management and User Experience.

Feb 20, 2016
Road trip to World IA Day (Ann Arbor)
Rackham Amphitheater (in the Rackham building)

Information Everywhere, Architects Everywhere

Please register at TWP Meetup so we know to expect you.

We'll be making our annual trip up North to attend World IA Day in Ann Arbor, MI. World IA Day will take place in 23 cities, 14 countries, 6 continents. Ann Arbor, MI is the location closest to us.

We'll meet at the Rackham Amphitheater

Travel Information

• North on US 23 (36 miles)

• Exit 35: West on I-94 (3 miles)

• Exit 177: North on S. State Street (3 miles)

• Left on Williams, Right on Maynard

• Arrive at Maynard Parking Structure, 324 Maynard Street, Ann Arbor, MI 48104

9:00AM - 9:30AM Arrive and meet our group


• 8:30 AM Registration / Coffee / Breakfast

• 9:40 AM Introduction & Welcome

• 9:40 AM The IA of I Am

• 10:30 AM Coffee break

• 11:00 AM Lightning Talks Round 1

• 11:30 AM Kaarin Hoff

• 12:00 PM Lunch Break (on our own)

• 1:15 PM Chaos, Order and Everything in Between

• 2:00 PM Lightning Talks Round 2

• 3:00 PM Break

• 3:20 PM Architecting Change in Agencies: Navigating Ambiguity, Uncertainty, and Volatility When Designing for Users

• 4:10 PM Closing remarks & raffle

• 5:00 PM Event ends After event party at Arbor Brewing

Mar 15, 2016
Road Trip to Ignite UX Michigan (Ann Arbor)
LIVE (Ann Arbor)

If enough people show interest, a road trip may be organized. RSVP at the Lean UX meetup.

Ignite UX Michigan returns on Tuesday, March 15, 2015.

Ignite UX Michigan is an evening of 5 minute talks on a range of user experience related topics in downtown Ann Arbor. It is a free event open to public thanks to our generous sponsors. The first two years were enormously successful with over 140 people in attendance.

Apr 12, 2016
User Insights for the Whole Team
BGSU Overman Hall

Registration is now open for "User Insights for the Whole Team: Stop guessing what users need". Seats are limited, so be sure to register if you plan to attend!

Lean, agile, and startup processes emphasis creating customer value and satisfying user needs, both expressed an unexpressed. How do you get valid customer and user insights to guide decision making?

On April 12th, Darren Kall, a user experience design and strategy expert based in Dayton, will show us the value of direct contact with real users.

  • Learn the personal and corporate value of direct contact with real users
  • Recognize opportunities to connect with users and learn how to engage with them
  • Become empowered to put these techniques into practice and be confident you can do them well
  • Get resources about where to learn more so you can continue to get insights from users

These user experience techniques work for all varieties of products and services. You can apply them if your users are consumers, employees (for enterprise applications), residents (for government services), patrons (for a library), donors (for non-profits), and for many other audiences. It does not matter if the product or service is a website, mobile app, complex enterprise dashboard, or museum exhibit.

This talk will be useful for all members of a product team, not just for user experience specialists. Software developers, visual designers, project managers, business analysts, marketing leads and other members of IT/product teams are encouraged to attend. The whole team should be empowered with these techniques and have the opportunity to learn as much as they can about users. The better the team’s insights are about users, the more successful the product will be.

This event is a being organized BGSU ACM & Tech Toledo. Attending groups include Toledo Web Professionals & PMI WLEC.

Apr 21, 2016
Design Briefs: The Great Outdoors
Toledo Museum of Art

Draft timeline

  • 5:30pm: Reception. There will be appetizers catered by the Museum and a cash bar.
  • 6:30pm: Announcements and introductions
  • 7:00pm: Presentations on 2 design challenges, with panel feedback
  • 8:00pm: Breakout sessions for each design challenge
  • 9:00pm: Event over

Design Briefs is a partnership between AIGA Toledo and the Toledo Museum of Art.

The event is an opportunity for local businesses and organizations to introduce a challenge their company is facing to our community’s designers, developers, and creatives to receive concentrated Design Thinking feedback.

During the event, local business owners, organizations, or aspiring entrepreneurs present their story along with a specific business challenge they’d like to overcome, receiving concentrated Design Thinking feedback from a panel of design and business professionals. The attendees will then have the opportunity to interact with the presenters during breakout sessions, as they collaboratively explore ideas on how to overcome the highlighted obstacles.

The theme of our second bi-annual Design Briefs event is “The Great Outdoors.”


  • Jamie Sands, Wood County Park District: "Reinvigorating an Old Brand"
  • Adam Levine, Toledo Museum of Art: "How to Unify the Campus"


  • Sara Khorshidifard, BGSU Department of Architecture & Environmental Design
  • Ashley Vetter, Communica
  • Steve Madewell, Toledo Metroparks


  • Matt Davis, Interrupt Marketing
  • Bill Sattler, Madhouse

The event is free and open to all, but registration is requested:

May 19, 2016
Observing and Understanding Users for UX Insights
Sparkbox Training Space (Dayton)

This workshop is for developers and designers who want to know how to learn from customers and users, who believe that better design starts with better understanding, and who know that they can be empowered to make the right decisions with the right information.

Featuring Darren Kall, who gave an overview of the topic at the BGSU ACM / Tech Toledo event at BGSU on April 12th.

The Build Right: Maker Series brings relevant voices to the forefront through down-to-earth conversations about real-life experience along with “anything-goes” interactions. At each full-day workshop (10am – 5pm EST), you’ll have an opportunity to spend the day learning from an industry leader—and enjoy a lunch and happy hour together.

Contact Keith Instone (instone at user-experience dot org) if you want to be part of a road trip to Dayton. Or a local live stream event (it is more fun to watch it remotely together).

Jun 14, 2016
Nuts + Bolts: Pre-Conference Talk with Julie Anixter
BGSU Wolfe Center

AIGA Toledo is proudly hosting a Pre-Conference Cocktail Reception + Welcome Talk with new AIGA Executive Director, Julie Anixter. Free and open to the public.

A vocal advocate for the power of design for over 20 years, Anixter’s career has spanned business, education, and the public sector. She boasts global experience working with world-class brands and institutions, including Chanel, The Cosmopolitan of Las Vegas, GE, P&G, Roche, and the U.S. Military, and utilizing design, business strategy, and technology to activate and realize transformation and growth.

Anixter has experience in almost every facet of the creative and business disciplines, including consulting, curation, business development, education, management, marketing, product, service and UI/UX development, and R&D, in the process collaborating with leading designers and design supporters around the world.

Julie Anixter took the role of AIGA Executive Director in January of 2016 and we’re elated to be one of the first chapters to host her.

This will be a great networking opportunity you won’t want to miss.

The AIGA Design Educators Conference, Nuts + Bolts is June 15 - 16th at Bowling Green State University.

Jun 15, 2016
The Architecture of Understanding
One SeaGate (Fifth Third Center)

Save the date for the June edition of the NorthWest Ohio SharePoint User Group meeting.

All meetings begin with networking from 10:30-11:00, presentation from 11:00-12:00 and lunch served at 12:00 for additional networking until 1:00 PM.

This quarter, NWSPUG branches out to feature Peter Morville, information architecture guru from Ann Arbor, for the Toledo stop on his "The Architecture of Understanding" world tour.

Overview of the talk: We think we're designing software, websites, and experiences. But we're not. We are agents of change. Our systems shape belief and behavior at scale. If we hope to be better, empathy for the user isn't enough. We must also wrangle with culture, governance, methods, metrics, and the false dichotomies of mind-body and plan-build, because the things we make are reflections of how we see and sort ourselves. In this spirited tour of information architecture, organizational strategy, and systems thinking, Peter Morville draws from his new book, Intertwingled, to reveal how everything is connected from code to culture.

The event will be FREE but we expect to sell out.

Aug 18, 2016
IDSA International Conference
Detroit Marriott - Renaissance Center

Designers are driven to #MakingThingsHappen. They begin with dreaming and bring the dream to reality, even when others don’t have faith. We are the hand that introduces the future to the present, all while striving to benefit people, community and industry.

As industrial designers, we play a critical role in advancing the satisfaction of life through experiences, social innovations and enjoyable services.

From August 17–20, 2016 at the Detroit Marriott at the Renaissance Center, the 2016 IDSA International Conference will contemplate and share how we are Making Things Happen in industrial design and related fields during the next 50 years of IDSA.

Oct 1, 2016
UX Hands-on Workshop
Grand Circus (Detroit)

Spend your Saturday at Grand Circus in Detroit for an all-day UX workshop.

How familiar are you with UX? Have you ever had the opportunity to practice its principles? This one-day crash course will engage on both levels. Participants will have an opportunity to learn about various disciplines and deliverables for UX professionals and will also have an opportunity to apply what has been covered.

Your instructor is Darren Hood. Darren has been teaching UX seminars and workshops for the past three years at Grand Circus.

The cost for this course is $100 and will cover all costs of the class

Oct 11, 2016
User Research for Everyone
King Road Branch Library

Tickets are still available the next User Experience conference featuring Rosenfeld Media virtual speakers.

Theme: Design Research for Everyone. What do people who aren’t UX practitioners need to learn about design research?

Audience: Designers, product managers, software developers, and project managers who are getting started at user research. Anyone on the team who wants insights into how to create better experiences. Seasoned user experience professionals may want to attend to brush up on the basics.


  • 9am: Library opens, morning coffee, networking, and announcements
  • 10am: Just Enough Research, Erika Hall: Research is key to solving design problems, but it can be scary
  • 11am: The Right Research Method For Any Problem (And Budget), Leah Buley: The range of research methods and how to select the best technique
  • Noon: Find and Recruit Amazing Participants for User Research, Nate Bolt: The best methods for recruiting participants
  • 1pm: Do-It-Yourself Usability Testing Discussion, Steve Krug and Laura Klein: Ask questions during lunch
  • 2pm: Creating a Virtuous Cycle, Julie Stanford: Connecting design and research activities
  • 3pm: Making Sense of Research Findings, Abby Covert: Synthesizing results into actionable insights
  • 4pm: Infectious Research, Cindy Alvarez: Spreading customer insights through an organization
  • 5pm: Closing announcements
Nov 10, 2016
Road Trip: World Usability Day
College for Creative Studies, A. Alfred Taubman Center for Design Education (Detroit)

Join members of Toledo Web Professionals and User Experience Design & Lean Product Development - NW Ohio, to carpool to the event. Please meet us in the parking lot near Eyeglasses World, 4565 Monroe St , Toledo, OH. We will leave promptly at 4:00 PM.

The Drinks x Design theme for November 10, 2016 is Interaction Design. The Detroit Creative Corridor Center is partnering with the College for Creative Studies MFA Interaction Design department, various interaction design companies, and user experience-related community groups. This edition of Drinks x Design is also part of the World Usability Day celebration.

FREE! => Required: RSVP on Eventbrite and Meetup.


Feb 18, 2017
Road Trip to World IA Day [Ann Arbor]
Palmer Commons (U of M, Ann Arbor)

The Toledo Web Professionals are organizing another road trip to Ann Arbor to attend World Information Architecture Day. If you are joining the carpool, we'll meet at 7:15 AM in the Sylvania Kroger parking lot (on Monroe Street). We'll leave by 7:30AM. Let's park near the Monroe street entrance. We'll carpool to the Palmer Parking Structure ( off of Washtenaw and attend WAID at Palmer Commons. RSVP at Meetup to be a part of the carpool.

World Information Architecture Day is a free one-day annual conference hosted by the Information Architecture Institute and held in dozens of cities across the world. Be sure to sign up for a ticket at Eventbrite (it is free)!

  • Note: Parking Lot N-18 is reserved for patients of the Dental School.
Mar 14, 2017
Ignite UX Michigan (Ann Arbor)
LIVE (Ann Arbor)

Ignite UX Michigan is an evening of 5 minute talks on a range of user experience related topics in downtown Ann Arbor. It is a free event open to the public thanks to our generous sponsors.

We usually have a carpool from Toledo.

Mar 21, 2017
Customer Interviews Workshop (Detroit)
TechTown (Detroit)

Customer interviews are an important part of ensuring that what you're designing, whether a product or service, actually meets the needs of your audience. In this $25 workshop, get ready to learn how to do customer interviews right -- ensuring that you hear what you need to hear from your customers, not what you want to hear.

Josie Scott, your expert instructor, will walk you through the principles and techniques of interviewing and observing customers/users for unbiased user experience research. She'll guide you through the process of developing "assumption persona" from your data, using affinity diagrams.

This will be an interactive session where everyone participates! Expect to walk away with the knowledge and skills to get more out of customer interviews in your next project.

In addition to a great learning and networking opportunity, Detroit UX will provide food & beverages.

Mar 29, 2017
Agile & Lean UX Unconference
Hanson Inc

Join us at Hanson for the first Agile & Lean UX Unconference. Pizza and drinks will be provided, complementary of Hanson.

Unconferences are great at tackling interesting topics and spurring solid discussions. There is no set agenda but you will find the sessions engaging and you will get exactly what you need out of it.

An Unconference (also known in similar flavors as Open Space, or Lean Coffee) is where group members share their knowledge in open spaces. Sessions are generated and introduced by attendees and voted upon and discussed in small groups. There is no set schedule or agenda, so come with a few topics/questions in mind that you're hoping to discuss or get answers to.

Apr 13, 2017
LRITA 2017 Tech Conference
Lima Veterans' Memorial Civic and Convention Center

The Lima Regional IT Alliance has again selected the Lima Veterans' Memorial Civic and Convention Center as the venue for the 2017 Tech Conference scheduled for Thursday, April 13, 2017.

The 2017 Tech Conference planning committee invites you to join us along with our many presenters and our region's IT vendors for this premiere IT professional event. This is where we all come together in sharing the knowledge.

LRITA will host keynote presenter: Darren Kall. Title & Summary: What to Do About Human Error in Security. Human error is responsible for contributing to 95% of security incidents. Each year the threats to enterprise security grow exponentially. We're failing to engage employees in protecting valuable company assets and their private information. Technology advances and employee education alone will not eliminate this risk. You will be shocked to learn that Security, IT, and HR are taking the wrong approach to human error. And it's only going to get worse unless we do something radically different. To combat human error takes a profound understanding of why human errors continue to occur. In this talk Darren will clarify the causes of human error, show how cyberspace hackers are using a deep understanding of the psychology of people to succeed, and he will give specific recommendations for changing your model of human error so that new mitigation strategies can be produced and implemented to reduce human error in security.

As we did at last year's conference, LRITA will be hosting a special opening presentation on cyber security. The presentation will be given by the FBI in partnership with the Toledo Infragard Members Alliance. During this presentation, attendees will be updated on the hows and whys businesses are targeted and exploited through cyber attacks.

Last year's event attracted more than 30 IT exhibitors and approximately 225 participants. The growing list of sponsors and exhibitors include: CorpComm Group, Virtual Technologies Group, Dell SonicWALL, City of Lima, TSC Communications, AIM Ecycling, The AME Group, CentraComm, Superior Credit Union, Uptime Solutions, WCOIL, Ohio Value Integration Services Inc., Sophos, ITsavvy, Hospitality WiFi, Tomorrow's Technology Today LLC, UIS Insurance & Investments, Com Net Inc., and Spectrum Enterprise.

Apr 24, 2017
Internet User Experience conference (Ann Arbor)
Washtenaw Community College (Ann Arbor)

IUE2017 is a conference that spotlights effective and compelling designs for websites, applications and devices, and teaches methods for dramatically improving today’s user experience.

The conference goal is to foster the understanding of user experience and usability methods, and the application of research and best practices to the design of the expanding range of internet “devices” and other customer touch-points.

The conference achieves this by bringing you some of the most compelling speakers and the most experienced and effective trainers in the field of user experience today.

The conference also invites a broad range of companies and professionals to showcase contemporary web, tablet, and mobile sites and applications, and to demonstrate significant improvements and redesigns.

This combination provides a comprehensive package of internet user experience design training, case studies, business success stories, and real-world examples.

Jul 10, 2017
The Emotional Life of Internet Things
U. Michigan - North Quad (Ann Arbor)

After much ado, the Michigan User Experience Professionals Association is back! And we're kicking things off with Pamela Pavliscak on Monday, July 10th in Ann Arbor. Join us to learn more about the local chapter of UXPA International and give input on what you need to advance your career in UX.

  • What: Michigan UXPA presentation of "The Emotional Life of Internet Things" by Pamela Pavliscak
  • When: Monday, July 10, 2017, 6:30 PM – 8:30 PM
  • Where: U. of Michigan, North Quad, Room 2245, Ann Arbor
  • Why: Kicking off a revitalized UXPA chapter in Michigan (also serving the Toledo region)

The Emotional Life of Internet Things: The technology we use every day knows a lot about what we do: what we click on, where we go, who we follow. But so far, it doesn't know much about how we feel. That's changing. What will it be like when our internet things know how we feel? Let’s invent emotional machines for the human future we want.

Oct 12, 2017
Midwest UX (Cincinnati)

On Oct. 12-14, 2017, Cincinnati will host the seventh annual Midwest UX Conference. The regional conference celebrates the growing practice of user experience design, and since its inception in 2011, has been held in Columbus, Grand Rapids, Indianapolis, Louisville and Pittsburgh.

“The conference is a reflection of the host city and the UX community within it,” said Jessica Schomaker, Cincinnati MWUX chair. “It’s really refreshing to get to go to all of these cities and see the UX communities there.”

The three-day event will feature hands-on workshops, keynote speakers, city excursions and networking events. Keynotes will be held at Memorial Hall, workshops will be at Cintrifuse and other locations in Over-the-Rhine and the closing party will be held at the Contemporary Arts Center.

Day one of the conference is workshop-based. Attendees will be able to go into the sessions and meet with international industry leaders who will teach skills needed for UX design. Cincinnati is in the middle of redefining itself. “It's a reflection of what UX does — it improves user experience, just like Cincinnati is doing,” Jessica Schomaker.

“I moved here not too long ago and took a UX job,” Schomaker said. “The UX community in Cincinnati is remarkable, and the quality of people and conversations I’ve had are remarkable. It would be surprising to people outside of the Midwest that these conversations and groups are here because the perception is that good design happens on the coast. But good design is happening in the Midwest too.”

She feels that with the renaissance of OTR and downtown, Cincinnati is in the middle of redefining itself. “It’s a reflection of what UX does — it improves user experience, just like Cincinnati is doing.”

The Midwest UX Conference is entirely volunteer-based. With each new host city, new conference chairs are chosen from the local UX community, which allows each city to put on the best conference possible for the region.

“We get to highlight things that are happening in the city and highlight our favorite places,” Schomaker said.

Feb 7, 2018
Michigan UXPA Kickoff Meeting (Dearborn)
U of M Dearborn Mardigian Library

What do you want to see from your Michigan User Experience Professional Association chapter in 2018?

Join us for an open meeting at the University of Michigan Dearborn on February 7th to share your ideas for events, programs, and support that our chapter can offer the User Experience (UX) community in 2018.

  • Are you interested in user research, interaction design, information architecture, user interface design, design thinking, or something else?
  • Do you have ideas on speakers, workshops, conferences, or other ways to learn UX?
  • Is your organization interested in sponsoring or partnering with us?

We'll also explore opportunities for you to get involved, including MiUXPA board member positions that will be open in 2018.

Everyone is welcome to join us for this open kickoff meeting: local chapter members, international UXPA members, and not-yet members who are interested in learning more about user experience. Michigan UXPA serves Toledo, Ohio.


Feb 24, 2018
World IA Day - Ann Arbor
Michigan League

World Information Architecture Day is a free one-day annual conference hosted by the Information Architecture Institute and held in dozens of cities across the world.

This year’s theme is “IA for Good” and the event is taking place in 65 locations in 29 countries and 6 continents. Ann Arbor is the location nearest to Toledo.

Ann Arbor speakers include:

  • Peter Morville
  • Kat King
  • Nisreen Salka
Mar 21, 2018
IA Summit (Chicago)

Now in its 18th year, the Information Architecture Summit is the foremost gathering of information architects, user experience designers, content strategists, and all those who work to create and manage information spaces. This is where the community comes together to refine our craft, solve problems, and break new ground. The IA Summit features workshops, keynote addresses, sessions as well as networking and social events.

Apr 11, 2018
Essential Skills for a Career in UX
BGSU Collab Lab, Jerome Library, 1st Floor

Join us for next week's discussion about user experience skills that will help you make software easier to use, web sites more enjoyable, and apps that solve business problems. Get a start on a new career in UX or just become a better front end designer.

Participate in debates about the pros and cons of:

  • Communication and storytelling
  • Observation and listening
  • Facilitation and collaboration
  • Research, critiquing, sketching

and more!

Experienced UX practitioners are also invited to join us to challenge the panelists and share their own stories of how they got into a career in UX.


  • Mike Osswald, VP, Experience Innovation, Hanson, Inc.
  • Rhonda Grimm, IT User Experience Lead, First Solar
  • Ron Shrewsbery, User Experience Design Lead, Owens Corning


  • Keith Instone, User Experience Consultant, Toledo Region Experience Planning
  • Jerry Schnepp, Assistant Professor, BGSU


What: Essential Skills for a Career in UX, panel discussion, Toledo Web Professionals meetup

Where: BGSU Collab Lab, first floor, Jerome Library (see map at for driving directions and parking information)

When: Wednesday, April 11, 7pm - 9pm

Free and open to the public. Pizza and soft drinks provided. Free and convenient parking (in Lot N).

Please RSVP at so we know how many people to expect.

Apr 26, 2018
Atomic Design Systems
Seed Coworking

Discover the world of Atomic Design Systems and how to use them to create stronger user interface elements. Learn how to create designs physically or digitally and apply them to your own projects.

Alexander will walk the audience through the atomic methodology and show why systems are valuable by making your work:

  • Sustainable
  • Faster to Produce
  • Cohesive


Alexander is a designer at Spoke and will earn his BFA in Graphic Design from BGSU in May of 2018. He spends most of his time obsessing over grids and compulsively organizing his files. When he isn’t working, he can usually be found drinking impressive amounts of coffee

Jul 31, 2018
EPIC Toledo Connect Tech: Blockchain
The Andersons HQ

From the curious business professional to the side gig enthusiast or technology expert, Connect Tech is an opportunity to discuss emerging trends in technology as they relate to your daily life.

Hosted at the Anderson’s, the event will center around roundtable topics that you can self-select based on your knowledge of the theme, blockchain. There will be discussion levels for everyone, from beginner to expert. This emerging trend will impact the way we vote, bank and store personal information online. It has been described as, “the future of the internet.” The blockchain is creating extraordinary opportunities for businesses to come together in new ways. It can help free up capital, lower transaction costs, speed up processes and provide security and trust.

From finance and banking to logistics and HR, blockchain will revolutionize the way in which we interact with the internet. If you deal with personal client and customer data, you will need to learn about blockchain’s impact on how you protect their personal information and Connect Tech is the perfect opportunity to be introduced to the topic, or delve deep into practical applications.