Insights + Analytics: Coming Together

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BGSU Center for Business Analytics Symposium.

Keynote presenters:

  • Jeff Schlageter, IBM Vice President, Ohio Valley Sales & Distribution
  • Brian M. Van Bibber, Business Development Manager, IBM North American Analytics Center

Panel Discussions:

  • Chris VanCuyk, Champion Solutions Group. “Shortcomings and Evolution of Traditional Marketing Insights”
  • Tammy Hope, Champion Solutions Group. “Evolution of Marketing-Oriented Business Analytics”
  • Ravi Kandikonda, Comcast. “Creation of a Leading-Edge Business Practice Through the Marriage of These Two Disciplines"

The event concludes with the Business Analytics Case Competition student presentations.


BGSU Olscamp Hall
Bowling Green, OH 43403, US (map)

101 Olscamp Hall

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analytics, bgsu, marketing